Middle East and North Africa Gaming Market Report 2022: MENA-3


Dublin, 23 Feb. 2022 (GLOBE NEWSWIRE) — The “Middle East and North Africa Games Market” report has been added to from ResearchAndMarkets.com offer.

MENA-3 (Saudi Arabia, UAE and Egypt) gaming revenue was $1.76 billion in 2021, growing to $3.14 billion in 2025 with a 5-year CAGR of 13.8%.

This is the first major report covering the MENA (Middle East and North Africa) region. The MENA games market has quickly become a key growth region for the global video game industry.

To provide a representative overview of Arabic-speaking markets, the report focuses on what the publisher calls MENA-3: Saudi Arabia (KSA), United Arab Emirates (UAE) and Egypt.

The report includes a comprehensive market model and 5-year forecast to 2025 by game segment, key data on game publishers, game rankings, growth drivers and trends. This includes details on esports, product distribution, payments, financial transaction events, regulations, and qualitative and quantitative analyzes of player demand, spending and behavior, with player behavior being based on a survey of 3,000 players. Spotlights on the Gulf States, North Africa and Jordan are also included.

Main lessons from the analysis:

  • MENA-3 games revenue was $1.76 billion in 2021, increasing to $3.14 billion in 2025 with a 5-year CAGR of 13.8%.
  • Players in the MENA-3 region reached 65.32 million in 2021, rising to 85.76 million in 2025.
  • Saudi Arabia is the gambling powerhouse of Arabic-speaking countries in the MENA region, balancing population size with high purchasing power generating the highest incomes.
  • The United Arab Emirates is representative of the small Gulf States. Arabic is the official language, but the population is mostly expatriate.
  • Egypt is an emerging gaming market with an active and competitive gaming community and the largest gaming market in MENA-3.
  • Growth will be driven by higher spending per user, additional government support in gaming and esports, and more gamers entering the market.
  • Nearly half of the population in the MENA region is under the age of 25 and grew up as digital natives, with gaming playing a huge role in their entertainment.
  • Governments in the region support the video game industry. Both Saudi Arabia and the United Arab Emirates have policies in place to encourage game localization, local game development, new studios and offices of international game companies, and hosting major esports tournaments.

What’s included:

  • A comprehensive market model and 5-year forecast to 2025 by game segment
  • Qualitative and quantitative analysis of gamer demand, behavior and usage for mobile, PC and console games, hardware and accessories
  • Growth drivers and trends
  • Top games and game rankings
  • Game publishers
  • Player Demand, Spending, Influences and Behavior
  • Distribution
  • Payments
  • Esports
  • Hardware and accessories
  • I-cafes
  • Regulations
  • Financial transaction events
  • Analysis of an exclusive survey of 3,000 gamers in the MENA region
  • 125 slides

Main topics covered:

1. Summary

  • Market size and forecast
  • Growth engines
  • Growth inhibitors
  • Presentation of Saudi Arabia
  • Saudi Arabia Market Size and Forecast
  • Overview of the United Arab Emirates
  • UAE Market Size and Forecast
  • Presentation of Egypt
  • Egyptian Market Size and Forecast
  • GCC Spotlight
  • Spotlight on North Africa
  • Spotlight on Jordan
  • NEOM Saudi Arabia Spotlight
  • Demography
  • Game time
  • Entertainment activities in Saudi Arabia (other than games)
  • Entertainment activities in the UAE
  • Entertainment activities in Egypt

2. Mobile Games

  • Market model
  • Market trends
  • Best Games
  • Saudi Arabia
  • United Arab Emirates
  • Egypt
  • Top Mobile Game Publishers
  • Saudi Arabia
  • United Arab Emirates
  • Egypt
  • Time spent
  • Best games and genres
  • User acquisition
  • Expenses
  • Payments
  • Type of IAP items purchased
  • Attitudes towards advertising
  • Influences and purchase drivers
  • Most hated aspects
  • Hardware and emulators

3. PC Games

  • Market model
  • Market trends
  • Best games and publishers
  • Saudi Arabia
  • United Arab Emirates
  • Egypt
  • Time spent
  • Top genres
  • Best Games
  • Expenses
  • Payments
  • Gaming Influencers and Buyers
  • Types of items purchased in-game
  • In-game purchase influences and factors
  • Type of PC owned
  • Internet cafe and computer equipment
  • Hours spent playing by location
  • Reasons for Icafe Gaming

4. Console games

  • Market model
  • Market trends
  • Best games and publishers
  • Saudi Arabia
  • United Arab Emirates
  • Egypt
  • Time spent
  • Type of console owned
  • Console plan to buy
  • Console Game Information Sources
  • Console game spending
  • Number of console games purchased
  • Game subscription services

5. Electronic Sports and Live Streaming

  • Electronic sports and live streaming in Saudi Arabia
  • Esports and live streaming in UAE
  • E-sports and live streaming in Egypt
  • The viewers
  • Interest in becoming a professional
  • Live View
  • Live Streaming Platforms Consulted

6. Location

7. Payments

  • Payments in Saudi Arabia
  • Payments in the UAE
  • Payments in Egypt

8. Regulations and infrastructure

  • Overview of regulations in Saudi Arabia
  • Presentation of GCAM in Saudi Arabia
  • Saudi Arabia Infrastructure & Networks
  • Overview of UAE regulations
  • UAE infrastructure and networks
  • Overview of regulations in Egypt
  • Egypt Infrastructure & Networks

Companies cited

  • Activision
  • Applovin Corp
  • Arabic hardware
  • Azure Interactive Games
  • Baby Bus Group
  • bandai namco
  • Capcom
  • CD Project Red
  • From
  • electronic arts
  • group of kissers
  • epic games
  • Etisalat
  • FunPlus
  • Gameberry Laboratories
  • Garena (Sea)
  • good working games
  • IGG
  • IGN
  • Inner laziness
  • Inwi
  • Konami Digital Entertainment
  • Kooapps
  • Krafton
  • Lilith Games
  • Microsoft
  • mini clip
  • Moonton
  • Nexon
  • Orange
  • Outfit7
  • playrix
  • Riot Games
  • Roblox Company
  • rock star games
  • SayGames
  • sensor tower
  • smile holder
  • SNK Corp
  • sony
  • CS
  • Stillfront Group
  • Supercell
  • SUPERSONIC Studios
  • take two
  • Tamatem Games
  • Tap2play
  • Tencent
  • BEST games
  • Topwar Studio
  • Ubisoft
  • Valve (steam)
  • Virgin
  • Vodafone
  • Voodoo
  • Yalla Technology
  • Zain Group
  • Zhipin Network
  • Zynga

For more information on this report, visit https://www.researchandmarkets.com/r/l94g7s

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